Opening soon. Online orders are not open yet. Service status
Gold coins · Digital gold · Sell-back
Gold coins delivered to your door, or digital gold held in custody for you. Clear prices, a GST invoice on every order, and a sell-back rate you can always see.
Coin range
PriceLive gold rate
Gold prices can go down as well as up. Read the risk disclosure
Two ways to buy
Physical gold coins from 1 to 10 grams, packed and delivered to your address. Yours to keep, gift or store.
Save My Gold
Your gold
2.500 g
Digital 1.500 g · Coins 1.000 g
Buy rate / g
At launch
Sell rate / g
At launch
Buy gold in small amounts, by rupees or by weight. The physical gold is held in custody for you, and you can sell eligible gold back to us.
The coin range
Product images are representative. Final purity, packaging and certification details will be listed on each coin before orders open.
Gold rate & pricing
Every quote shows the full price before you pay, and how long that price is held for you.
Per gram, in Indian rupees. Purity: To be published
You buy at
₹ — not yet available
+ GST as applicable
You sell back at
₹ — not yet available
Paid to your bank account
Rates appear here once online orders open. Until then we show no figures rather than estimates.
How it works
Pick a coin or an amount of digital gold. The quote shows rate, charges, GST and how long the price holds.
Pay through the secure checkout of an approved payment partner. We never ask for your PIN, CVV or OTP.
Coins are packed and dispatched. Digital gold is allocated to you in custody. Either way you get a GST invoice.
Hold your gold for as long as you like. Sell eligible digital gold back at our disclosed rate, paid to your bank.
About SMG Horizon
SMG Horizon Services Private Limited is building Save My Gold to make buying gold simple and transparent, from a single gram to a family's savings.
Physical gold behind every sale. We sell only gold we hold or buy from our supplier under a written agreement.
Clear records. A GST invoice for every order, and an allocation reference for digital gold.
Custody, disclosed. We'll name the custodian, insurer and auditor before we accept a single order.
Someone to talk to. A support team and a named grievance officer.
Sell-back
Sell eligible digital gold back to SMG at the buyback rate on the day, and receive the money in your verified bank account. The buyback rate is always shown next to the purchase rate.
How sell-back worksExample (illustration only)
Hypothetical ratesBecause of the buy–sell spread and GST, selling soon after buying usually returns less than you paid. If gold prices rise, you may receive more.
Save My Gold
Your gold
2.500 g
Digital 1.500 g · Coins 1.000 g
Buy rate / g
At launch
Sell rate / g
At launch
The Save My Gold app
Coin orders, digital gold, invoices and sell-back, in one app operated by SMG Horizon Services Private Limited.
Coming soon to Android and iOS.
About the appA gold coin is physical gold delivered to you, priced with a making charge. Digital gold is physical gold held in custody on your behalf, with no making charge, which you can buy in small amounts and sell back to us.
No. You are buying gold from SMG. It earns no interest, carries no guaranteed return and is not insured by the DICGC. Its value moves with gold prices.
Like every gold dealer, we buy back at a lower rate than we sell. That difference covers sourcing, custody and running costs. GST paid at purchase is also not returned on sell-back.
If we can't allocate digital gold or fulfil a coin order after you've paid, the order is cancelled and the full amount is refunded to your original payment method.
Serviceable areas, delivery charges and timelines will be published in our shipping & delivery policy before coin orders open.
Soon. We'll open orders once our supplier, custody, legal and payment arrangements are complete, and we'll announce it here.
Gold coins delivered to you, or digital gold held in custody. Clear prices, a GST invoice for every order, and a disclosed sell-back rate.
Online orders open soon. Contact us with any questions in the meantime.